The following is a communication to everyone that worked at the following mentioned company, including the owner. It had a very positive effect and began a turn around of the company, though nothing came easy. The most difficult thing to do was to get people to listen. Unfortunatly, there were a few whom just didn't get it. Although I didn't think I would get the job but at best locate a video production house we might work with in dealing with the exhibit business, I answered an ad for a "lightwave power user". I had been very busy at the exhibit house, much more so than everyone else, because I would get in there and get the job done. My income would have doubled from my best year had I stayed. And this while other were having their hours cut to part time. I didn't have time to discuss, with the owner, about the ad I answered but when I returned he was upset with me and there was a parting. I got the lightwave job and went to work as the graphics and animation person at a small video production house where I did more of everything else, including cold call sales, than lightwave. Months later the owner called me and let me know they had gone out of business, assets absorbed by the company whom took a whole crew away from them. I like to think I am friends with the former owner of the mentioned company. At the video production house I found myself dealing with the frustration of having most all my efforts to accomplish something undermined. I left and went to work on the V.I.C. Being distracted only once to help a another tradeshow company out of a bind. A company I had only interviewed with years before and as the push came to a close I asked how much longer they would need me. The responce was that they had no problem with me staying. This was the best pay I've ever earned, but left to work on the V.I.C. ======================================================================== The message given to all at the company mentioned in the above first paragraph: ------------ Productive business is an abstract concept created, operated, controlled and evolved by man. With the sole objective of improving the quality of life for those involved. The quality of life in both the physical reality of the environment one lives and works in, and the psychological reality of how one feels about their personal worth. Self-esteem and pride are among the many facets of personal psychological worth. Both physical and psychological reality contain a common element. That element, the fact, is that we are all in this together. Business, as the abstract concept it is, only works to the degree of understanding those involved have of this sole objective of productive business. The abstract concept of a business named Display Plus, no longer exist, except in history. From the employee copy of the book of information, policies, and benefits of this historic only company, is the following first paragraph. "Our company, formed in 1987, strives to provide the highest quality products and services for our clients. We will succeed in this effort if every individual will work towards our main objective-- "a satisfied customer." I will get back to this paragraph in a moment. Display Plus developed a reputation. I have heard the opinions from and of former employees over the years, though mostly over this last year with my employ at TMI (the crew that left?). This reputation or collection of opinions was telling me to stay away from this company. However, Display Plus changed it's name and I answered an ad. A warning flag went up during my interview when I realized the company had been under the name of Display Plus. But I have been put into such situations, in my life, to know better than to believe the opinions of others. To recognize what is likley an opinion and what is likley verifiable fact. That the only way to really know the difference is to find out for myself, following objective non-mystical reality. To gather the facts, while also understanding people make mistakes in what they may think. Often influenced by their emotions. To sum up the reputation/opinions being communicated and the factual/verifiable foundation for this reputation is to simply say that the history of the company "Display Plus" was that of having a high and unusual employee turn-over rate. Employees come in and go out of the back door. Clients come in and go out of the front door. Although I do not know of the opinions of former Clients, I have become aware of enough facets of the on-going business happenings, to know it is not the best that it can be. However, I have also been able to determine, with absolute certainty, everyone at Concept Productions honestly wants the business to improve in all of it's facets. I can shake or scratch my head in wonderment or realize there is an answer to the "why this is not happening?" question. But the question must be asked of everyone. There is no one person that can fully answer this question, simply due the fact there is no one person completely involved in all the facets AND the "doing" details of the facets, of this business. As such, it is understandable there exist more "opinions" than fully integrated facts, being communicated. Opinions do not contribute to a valid answer! Nor is the answer just the factual identification and communication of the why, for this alone may, and will likley, distract from doing the solution. The answer includes correction, the doing. Back to the above mentioned paragraph. "Our company, formed in 1987, strives to provide the highest quality products and services for our clients. We will succeed in this effort if every individual will work towards our main objective-- "a satisfied customer." Perhaps it's time to draw a well defined line between what was (a company named Display Plus), what is (a company named Concept Productions in name only but following the book of Display Plus) and what can be (a company not only named Concept Productions but is, in every facet, "concept productions"). What might be the first paragraph, in the book of Concept Productions's employee manual of "concept production methods": "Our company strives to provide the highest quality products and services for our clients. Just as we expect, as the customers we ultimatly are of clients and potential clients, the highest quality of products and services from them. Our main objective "a satisfied customer" applies not only to the satisfaction we give our clients, but to ourselves as well. The satisfaction we receive is dependant on our understanding and teamwork application of the basic objective of productive business, "To Improve Our Quality Of Life." The name "Concept Productions", the logo and the human figure that represent the company, together promote the very correct human ability and doing skill, to improve our quality of life. The equation T1(I°+E°)=vT2(k) is the proof. An equation by Spinoza and further detailed by Di Silvestro. Einstein identified that energy and matter are one and the same: E=Mc². But Einstein fell short of identifying the controlling element, perhaps he was just to close to it, to see it. T1(I°+E°)=vT2(k) T1 = Nonmystical thought. (Opinions don't fit here) I° = Degree of intent. E° = Degree of effort. v = velocity of converting T1 to T2 T2 = Physical reality k = The universal constant (yet to be identified?) The controlling element, is of course, the human conscious ability to comprehend physical reality (reverse the equation) and develope concepts workable within physical reality. Doing so to control and/or create things within physical reality. But it all starts with nonmystical yet abstract conscious thought, "Concepts." To dispell any doubts of this equation, the controlling element, take a look around and ask yourself "what do I (you) see and know with certainty, that did not originate from some conscious thought of a concept or two?" The concept of productive business only exist as well the understanding of, and applied efforts to do, the sole objective of the concept. "To Improve Our Quality Of Life." In order to do this objective there must exist competition! Something to compare with and improve upon. And the motive or incentive to do so. And of this, there is much to compare with and improve within our company. Comparison of the internal history and knowledge of Display Plus, to the knowledge of other companies operations, both in direct competition with Concept Productions and as clients or potential clients of ours. Perhaps a basic goal or focus of Concept Productions, one that inherently contains the element of growth, should be: "To always have waiting at the front door, potential clients wanting in. And at the back door, potential employees/team-members wanting in. With the important and never forgotten understanding: those waiting are doing so because they know we will not let them in until we are ready to do them right. As well as us knowing they will do us right in return." Impossible? Not at all! Imagine for a moment what it would be like, the benefits to all involved. From the client perspective, from the salesperson perspective, from the owner perspective as well as the employee perspective. Not to forget the potential client and employee perspective (those waiting to get in). Imagine what physical actions and communications you would be doing on a daily, weekly, monthly basis. Regardless of your current position and duties, do this NOW! DO NOT CONTINUE READING THIS UNTIL YOU DO THIS!!! Visualize it NOW! ************************************************ Now realize you have just taken the first step. You have participated in an abstract Concept. The next step is, of course, putting it into concrete Productions. That's Productions with an `s'! "An exceptional company composed of exceptional people producing an exceptional quality of products and services. The people whom deserve and receive exceptional benefits from their exceptional training, teamwork, and company benefits." Is it time to get depressed with the next question? The question of "how?" No, not at all! An exceptional company requires exceptional people. To become or be an exceptional person require exceptional thinking. Know that getting depressed over such a question as "how?" is common place and easy to do. Perhaps past experience helps in being common place. Dump common place and that which is common place! Take your list of doubts, gripes, reasons why you can't and let it go. Now pick up a new list, one that has limited space for such common place barriers but unlimited space for certainties, solutions, and reasons why you can. Start filling it out, and never stop. As you fill up the space for doubts, gripes and reasons why you cannot, you will find you must start filling out the space for certainties, solutions and reasons why you can. In doing this you will find in you list of certainties, solutions and reasons why you can, that which contridicts and eliminates what you have put into the limited space of doubts, gripes, and reasons why you cannot. You see, you really have all the room you will ever need for your doubts, gripes and reasons why you cannot, so long as you add to the space for certainties, solutions and reasons why you can. Is this a motivational trick? Absolutly not! Everyone of us have done something in life because we believed we could. Large or small, weither or not you stopped to think about it, you have done alot more than one thing and continue to do so. Or else your dead and don't have the ability to believe you can read this. No, there is no motivational trick here. In fact, if you are getting emotionally excited about the possibilities, you are jumping the gun, counting your chickens before they hatch, and you are setting yourself up for a fall. Non-mystical thought is honest about when it is time for excitement, and that is when you have "done it", not before! But it's even better to continue doing it. What exactly is "IT"? It is being an exceptional person doing exceptional things, and receiving exceptional benefits for it. In a word "CLICK." It is defined in the dictionary! Through the agreed upon definition and application of words, symbols, sounds and actions, we create and do things in teamwork. The secret of the "click" is in knowing why it happens well enough to make it happen intentionally and consistantly, rather than not identifying it when it happens or believing it to happen at random. And it is extreamly easy, when all team members understand/know it, to make it happen intentionally and consistantly. There is a very real, yet simply, process/cycle of both mental and physical actions, that allow one to evolve into an exceptional person doing exceptional things while receiving exceptional benefits for it. But as simple as it is, it takes action to do it. However, when done long enough, it becomes second nature, it becomes habit. It starts with the list and space available for each part, the continious act of filling it in. Most only have a list for doubts, gripes, and reasons why they cannot. And to top it off, it's not written down. So in the simplest way, the simplest physical effort, is to write it down. The mental effort is a bit more difficult, to think of enough certainties, solutions and reasons why you can, to keep space open for you to write down the doubts, gripes, and reasons why you cannot. But this is not all there is to it. Yep, there is more, but if you cannot do this much then you'll not recognize the value of the next part and will only find reasons why it won't work. Rather than proving to yourself that it does work. Ultimately you are the only one you need to prove anything to. Others doing this will simply know, when they see you doing this, that you either know or are on your way to know. That your part of the team of exceptional people doing exceptional things in order to receive exceptional benefits. ======================================================================= The following was never presented to the company, though some saw it. It was one of two attempts to write such a proposal. It contains the valuable perspective on what a successful business transaction is. And what it is not. ======================================================================= Title Concept Productions Manual Of Production Concepts Our Company Image "Our company, Concept Productions, strives to provide the highest quality products and services for our clients. Just as we expect, as the individual customers we ultimatly are of our clients, the highest quality of products and services from them. Our main objective "a satisfied customer" applies not only to the satisfaction we give our clients, but our individual selves as well. The satisfaction we receive is dependant on our understanding and teamwork application of the basic objective of productive business, "To Improve Our Quality Of Life." The name "Concept Productions", the logo and the human figure that represent the company, together promote the correct human ability and doing skill, to improve our quality of life. Our ability to develop and move concepts from the abstract mental form they begin with, into physical reality through physical productions, actions. The equation T1(I°+E°)=vT2(k) is the proof. An equation by Spinoza and further detailed by Di Silvestro. Einstein identified that energy and matter are one and the same: E=Mc². But Einstein fell short of identifying the controlling element, perhaps he was just to close to it, to see it. T1(I°+E°)=vT2(k) T1 = Nonmystical thought. (Opinions don't fit here) I° = Degree of intent. E° = Degree of effort. v = velocity of converting T1 to T2 T2 = Physical reality k = The universal constant (yet to be identified?) The controlling element, is of course, the human conscious ability to comprehend physical reality (reverse the equation) and develope concepts workable within physical reality. Doing so to control and/or create things within physical reality. But it all starts with nonmystical yet abstract conscious thought, "Concepts." To dispell any doubts of this equation, the controlling element, take a look around and ask yourself "what do I (you) see and know with certainty, that did not originate from some conscious thought of a concept or two?" To reach our company's objective an inherent on-going goal exist: "To always have waiting at the front door, potential clients wanting in. And at the back door, potential employees/team-members wanting in. With the important and never forgotten understanding: those waiting are doing so because they know we will not let them in until we are ready to do them right. As well as us knowing they will do us right in return." And we are to be recognized, by others, as: "An exceptional company composed of exceptional people producing an exceptional quality of products and services. The people whom deserve and receive exceptional benefits from their exceptional training, teamwork, and company benefits." ========================================================================= About the Contents of the Manual The objective of this manual is to identify, document, and communicate the successful process of moving abstract concepts into concrete physical reality. But it is, inherently, much more than just this, as you will come to understand. It is a blueprint for reaching the objective of productive business "Improving Our Quality Of Life" It is through evolution, time and the feedback loop, that things develop into a reality. This manual is no different. This manual is open to all interested, within the company, whom wish to learn of and put into application it's contents. But the open nature of this manual does not stop here. This manual is open for corrections, additions, re-writes for better communication, etc.. But to keep it's evolution clearly directed towards the objective of being a blueprint to improve our quality of life, the guidelines are: * Any correction(s) must have the error(s) clearly identified * Any additions must not contridict but rather support, if not also amplify, the existing contents * Any type of change will not happen if the change distracts from the blueprint objective * ........ Open for suggestions here ........ With these guidelines in mind, anyone may present potential corrections, additions, re-write perspectives etc.. for consideration. Team-work and feedback are important, for many reasons. So know all that is presented for consideration, is received with the perspective of being a honest effort to contribute and increase the positive and productive values communicated thru-out the manual. Start Identification of primary constants: ------------------------------------ *** The Constant of Three Perspectives: There is always three (3) perspectives to see from and consider. + The perspective of the Individual. + The perspective of the Group. + The perspective of the World. To properly understand these perspectives, consider them as concepts that define "Relationships." The Concept of the Individual - In it's simplest to understand form, is an individual person. But it can also be used to identify a single unit of defined property. The relationship is that it is a single unit from a group of units, each containing the same defined property. But the relationship also identifies the unit as having unique properties not found in the group. The concept of the individual represents "one." The Concept of the Group - In it's simplest to understand form, is the collection of individuals having one or more things in common. An example of this might be the "group" of a family, "group" of a department, "group" of a country, etc.. But what it represents is the concept of more than one, but not all. The Concept of the World - In it's simplest to understand form, is that of the physical planet Earth and all of it's contents. But this "world" concept is used to describe things that may also be described in terms of "group" and even "individual". Consider the phrase "The World of Electronics" or "Waynes World". What the concept of "World" represents is the concept of "everything within these -given- limit(s)" So: The Individual - one. The Group - more than one but not all. The World - all (within given limits.) What is IMPORTANT here, is that there is always three perspectives to see from and consider. *** The Constant of Business, an abstract concept and tool. Productive business is an abstract concept created, operated, controlled and evolved by man. With the objective of improving the quality of life for those involved. The quality of life in both the physical reality of the environment one lives and works in, and the psychological reality of how one feels about their personal worth. Self-esteem and pride are among the many facets of personal psychological worth. Both physical and psychological reality contain a common element. That element, the fact, is that we are all in this world together. Business, as the abstract concept it is, only works to the degree of understanding those involved have, of it's objective to improve the quality of life, those involved, live in. The abstract concept of productive business is a tool man created, developed, and uses, so to give structure (map), sequence (direction and movement), and measurement (value and feedback) to what and how well man alters or changes what exist in physical reality. To improve the quality of our physical lives. Contained in the abstract concept of business are many other abstract concepts. In physical reality, even the concept of money does not exist, but it does exist as an abstract concept. It only works to degree of our agreed definition and use of it. The physical existance of what we call money, is nothing more than a physical symbol of value that we have agreed on and use as an exchange media. But it's not the only media being used. Imagine the concept of containing an exchangable value in a small group of atoms (much smaller than the human eye can see). A value that is defined by the polarity of individual atoms in the group, positive or negitive. In addition to this, during an exchange of value, only a few electrons (smaller than an atom) move, and only a very small distance. Yet a value defined in terms of the abstract concept of money has moved from NewYork to Australia in a very small fraction of a second. Did the electrons move from NewYork to Australia? No! Only the abstract concept of value did. Yes, beyond any doubt, Business is an abstract concept. It is a tool we use to produce or increase the value or quality of physical life. NOTE: Here is a good place to recall the Image and Meaning of Our Company Name "Concept Productions", as well as the objective of creating this manual. *** The Ultimate Constant - the Existance of the Changing Variable! Man is a creature of habit - this is a constant. Basic examples of this is: we all do sleep, eat, sh*t, move, etc.. Ok, so maybe these are not habits but qualities of being human. But these qualities do set the foundation for being a creature of habit. Like in when you do these things. Man is motivated by the physical world of survival - this is also a constant. We do not live forever and can die at any time for any number of reasons. But we do put forth some degree of effort to increase the odds of not dying, in doing things we believe will increase the odds of not dying. Man is inspired by the abstract world of concepts - This is the ultimate constant of "the Existance of the Changing Variable". In simple terms: "Man is inspired by abstract concepts. Abstract concepts do change." Unlike most other, or recognized, life forms, man alters physical reality thru the use of abstract concept tools. Using such tools, man has the ability to alter physical reality to a much greater extent than most other, or recognized, life forms. And to do so, alter physical reality, at an ever increasing rate. Yet man has not evolved in his physical abilities much more than the physical abilities he had over two thousand years ago. Proof that abstract concepts work! In the physical world, the only thing changing is the speed of change and the "what into what." But again, man has not improved or increased the speed of his individual physical movements. Mans physical abilities and speed of movement is, beyond doubt, a constant. A constant that can be measured and relied upon, in the physical production of abstract concepts. HOWEVER, something must be changing in order for man to achieve increased power and speed of changing physical reality. There is no mystery or magic here! Man simply changes what he does with his physical movements and within the limitations of his physical abilities. And all these changes are a direct result of, that's right, abstract concepts. Pinned down: Abstract Concepts are the constant of: The existance of the changing variable. *** One last Primary Constant (sort of): In theory: If you mix equal amounts of the three primary colors you will get either black (pure darkness or absence of color) or white (pure light or presence of all color), depending on the media of color (substractive color media or additive color media). However in reality this does not happen and you end up with something else, usually not very attractive. Yet, black is used to add shadow or shade and white is used to add highlight or tint. And it is through a good mix and right application that we have much that is attractive, different, and inspiring. With this in mind, the forth primary constant is that of Gravity. - In physical reality, gravity is the weakest of the four primary forces in nature, but required for anything at all to exist in physical reality. - In the reality of abstract concepts (as made clear above), gravity is the strongest force. That is, the weight, or power, of man defining, agreeing upon, and using abstract concepts to determine the movement of his limited physical actions. Abstract concepts, the gravity of, is also required but only for better controlling of what all exist in physical reality. MIXING THE PRIMARY CONSTANTS: Just as there is a difference between the theory and application of color mixing, there is a difference between the theory and application of mixing physical reality with the use of abstract concept tools. However: just as the difference has been identified, documented and communicated, to allow for color mixing success; so can the differences be identified, documented and communicated to allow for successful mixing of physical reality with abstract concepts. In fact, doing so is an act of identifying physical reality correctly, as well as correctly identifying the abstract concepts in use. As and Example: The basic correct mix of the constants covered here. As the individual physical beings we are, we cannot completely see from the perspective of the group and even less from the perspective of the world. Not to forget the perspective of another individual. With this and in condsideration of physical reality: The objective of productive business, improve our quality of life, applies in the most direct physical form, to each of us and from our own individual perspective of ourselves. Also, as individuals, we are in the most direct control of our own actions, individual physical movement and choice of abstract concept tools we use in movement. Keeping aligned with the objective of productive business, the abstract concept tool we use for improving our quality of life: We know as individuals, not to include in our physical actions anything that will hurt the group, the world, or another individual. But to include, where we can, physical movement that helps the group, the world, and other individuals. In addition, as individuals, we find or create and use better abstract concepts for ourselves, the group, the world and other individuals. While keeping a proper balance between use, communication of abstract concepts, and physical movements. Understanding the limitations of our individual abilities to not completely see from anothers perspective, we know that the abstract concept tools we use may not be the best for another. Ultimately, each one of us, as unique individuals, has variations of what we value and how we value, in both physical reality and the reality of abstract concepts. As such, we have a uniqueness to contribute to the group and world, making the world a very colorful and inspiring place. Yet, we also have enough in common to agree on and use abstract concepts in the group and world, to meet the objective of productive business "To Improve Our Quality of Life". *** Value Exchange (not a constant but the fundamental abstract concept of business) Of the commonly agreed upon abstract concepts in productive business, the most fundamental abstract concept is that of "value exchange." Physical reality may or may not be part of a successful exchange of value. But most often there is percentage of both the physical and the abstract involved in an exchange of value. Consider the exchange of value that takes place when going to the movie theater. Consider the exchange of value that takes place in buying a car. Three basic types of successful value exchange can happen. One is that of receiving a value in exchange for a value. The second is in receiving a value that will be used to build something of greater value, in exchange for a value given and regardless of how value given will be used. The third is in receiving a value that will be used to build something of greater value, in exchange for a value that will also be used to build something of greater value. This third does take into account or consideration what is to be built of greater value on both sides. An example of this is the stock market. All three may contain various percentages of the physical and the abstract. The un-successful exchange of value is that of not receiving or giving what is agreed upon and expected. Usually caused by being lead, or leading another into an exchange of value in error, either intentionally or untentionally. Understanding becomes important and requires communication and feedback to verify and avoid the un-successful exchange of value. This can become expensive for the parties involved when understanding is not reached. There must be another way. A way that generates certainty of a successful exchange of value. One such way is that of a money back garantee. Another is that of a conditional value exchange. Etc.. But ultimately, it comes down to clear and accurate understanding of both "physical reality and the abstract concepts of the value exchange" and "the accurate and honest use of the abstract concepts used to communicate the potential value exchange." ====================================================================== The role of the Exhibit House in: 1) The abstract world of concepts. - each client has variations in both their physical reality and the abstract concepts they use as tools. Each job is unique in what is communicated. - - - 2) The physical world of reality. - - - 3) Moving abstract concepts into physical reality. - the need to identify and define the structure and process of ...... for ..... - Knowledge (the need and to aquire) - Skill of doing - The list of positives and negitives - Abstract human values and emotions - Integrating the defined structures and processes for increased output. - calculating exchange value. - value exchange success. - The business plan guidelines. -
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Copyright © 1988, 1994, 1996 Timothy V. Rue